Men’s Style Revival

Trying to describe what an experience at Trumper’s in London is like is, frankly, quite difficult. When you walk into their original store on Curzon Street in the Mayfair part of town, you are instantly taken back to a time when men had to enter a shop such as this for proper grooming services.

Geo. F. Trumper is London’s oldest and most respected men’s barber and grooming institution, first opening its doors back in the 1850′s. Known for not only grooming services but for its vast inventory of grooming products for skin, hair and face, Trumper’s offers old-world services that are unrivaled at any other barber shop that one could frequent today. A quick check of the website and of their brochure shows that they offer, in addition to haircuts, hair tinting, mustache and beard trimming, shaves, manicures, pedicures, facial cleanses and massages.

When one comes in for one of these services, you are treated to your own individual station with a personal groomer. These stalls are from the original installation of the early 1900′s and feature a comfortable, relaxing chair with shelf upon shelf of the groomer’s favorite products. If privacy is requested, it can certainly be accommodated with drawn curtains.

They do ask that you call ahead and make reservations. I happened to step into their second store on Jermyn Street on a Wednesday, and the employee happily called their flagship shop to make an appointment for my brother, father and I for shaves on Friday afternoon. The employees could not have been more polite or eager to help and answer all my questions – it was refreshing to have that type of service from someone who was not even getting my business that day.

At the time of our appointment, I asked to go last so I could observe my father and brother and get an outside perspective of what the experience is like.

In the chair on the right is my father, experiencing his first hot towel-wet shave. His groomer was a man named Gerry who had been providing these services for 43 years – and he was an expert to say the least – so much so that he earned a new returning customer in my father.

As it came to be my turn, I forced myself to remember the experience and the sequence so I could accurately report it. And I couldn’t be happier that I did – because, wow, what  an experience it was.

After some water on my face, my gentleman began with a soothing lotion before applying the first hot towel of the process. After a good two minutes, he removed the hot towel and used a citrus-based pre-shave oil to open up the skin  and soften it before shaving. The shaving cream used was Trumper’s own almond cream product – something I almost bought simply because the smell was so incredible. Next, he used a straight razor blade to expertly remove the stubble I had let grow for three days prior – I did confirm that every razor is replaced after each client to avoid even the potential for transmission of any blood or skin.

Upon completion of the actual shave, he began to touch up my face with a bar that seemed to sting  with each touch of my skin. I asked him what it was and he told me that it was compressed salt. Salt, I learned, acts as a natural disinfectant much like lemon or vinegar. As the salt dries on the skin, it not only cleans it, but tightens the skin and the pores to close them back in. The last few steps were a post-shave lotion, another hot towel and finished off with a moisturizer to cool and heal the shaved area.

Not only was it the greatest shave I have ever had, but it was completely relaxing despite the presence of things like hot towels, straight razors and stinging bars.

A shave with no other services at Trumper’s will run you about 30 pounds, or roughly $48 at the moment (other services run from about 15 to 50 pounds). And while that might seem high, the experience and the attention to detail more than make up for the amount. It’s not like a shave at Trumper’s is not something a man is going to get everyday. It’s a treat – and one that is well worth its price.

And while I did not purchase anything else, I was able to spend a few minutes browsing the hundreds of products that were on display at the front of the store.

Perhaps sensing my interest, the clerk proceeded to fill a bag for me with samples and brochures and information. Amongst the things I received were various types of shaving creams, skin care products, moisturizers and post-shave products. I look forward to trying them all and then ordering from the catalogue if there is something I can’t live without.

So when I said at the beginning that an experience at Trumper’s is difficult to describe, I truly mean it only one way. Is it possible for the same experience to feel exotic and normal at the same time? Is is possible for it to feel like you are being treated to one of the true hidden secrets for men while at the same time thinking that this is how men should take care of themselves?

Trumper’s makes one feel that way. It makes you remember that there was a time when men used these services out of necessity, not out of novelty.

Trumper’s can be found online by going here. My mother’s blog also chronicled the experience here.